The bond between our cultural heritage and our future focus, gives us the courage to take action. We stand by children, students, women, families in need and stray animals with our social projects and sponsorships that contribute to society, from education to history, and science to art & culture. We are dedicated to improving our future with the power of diversity & the courage of integrity.

SUGGESTION REWARD SYSTEM
We have been using the Employee Suggestion System since 2013 to enable our employees to participate in social improvement activities. Through this system, named Kıvılcım (Spark), our employees develop projects and suggestions that will improve manufacturing methods, quality and productivity. We encourage positive change and development by rewarding suggestions that contribute to a better future.

GÜROK ACADEMY PROGRAMS
We have established the Gürok Academy training platform, which we can access anytime anywhere in order to improve our employees’ career journey. The Gürok Academy helps us develop our behavioral competencies & skills in professional, personal and managerial dimensions through distance learning programs, exclusively designed for diverse fields.

NGO DIALOGUES
We constantly follow the latest developments in social issues and sustainability. We believe in the power of collective action in sustainable development, as a partner and supporter of diverse industrial, national and international initiatives.

AIZANOI SPONSORSHIP
Located in the Çavdarhisar district of Kütahya, the ancient city of Aizanoi has been home to the best-preserved Zeus temple in Anatolia & historical structures such as theaters and stadiums dating back 5,000 years. We are the restoration sponsor of Aizanoi, also known as the 'Second Ephesus', which was included in the UNESCO World Heritage Tentative List in 2012. In cooperation with the Ministry of Culture and Tourism, we aim to restore the region including the 20.000-seat theater and 13.500-seat stadium from the Roman period and add value to the heritage tourism around Kütahya.

CLOTHING DONATION BOX
In collaboration with Manavgat Municipality Social Market and Turkish Waste Prevention Foundation (TISVA), we have clothing donation boxes at Ali Bey Hotels & Resorts, in order to support socio-economically disadvantaged people, which we provide approximately 805 pieces of clothing every year.

EKOMAT PROJECT
EKOMAT Project, which means the Economic Ecological Vending Machine that provides 100% recycling of glass, plastic and metal beverage packages with fully automatic deposit return machines, was implemented in Yalova for the first time in Turkey. The EKOMAT Project, which GCA, the brand of our group operating in the field of glass packaging, was initiated with the cooperation of the municipalities of Yalova and Çiftlikköy. The project is a first in Turkey, as it covers every aspect of end-to-end packaging transformation, uses electric collection vehicles and local software infrastructure, and digitalization of the transformation. In Yalova, which was chosen as the pilot province, 29 glass packaging EKOMAT was positioned at 15 locations, as well as at our Kütahya and Istanbul locations. Citizens using deposit return machines earn points worth of money from their recyclable waste through the mobile application. Glass, metal and plastics recycled with the project both contribute to the circular economy and reduce the CO2 footprint. While aiming for sustainability purposes, the project also aims to raise the awareness of recycling in the society.